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The Unremarkable Entrepreneur

For the makers, artists, and solo-operators

If you buy the book, I’ll give you five copies to give away to the people you care about.
In my experience, good people make the difference. People who can ask the questions we've missed, offer perspectives we've overlooked, and hold us accountable to what the work actually needs. Whilst these books won’t put me in the room with you, I hope they can go some way to breaking that isolation.

You're not showing up. You're performing.

Burn the playbook. Quit the hustle. Forget the mastermind. You’ve tried all of it. Deep in your bones, you know it’s not your strategy.
Get the digital edition ($12)
Part one of The Unremarkable Entrepreneur

Stop saying I'm here. Start saying you're here.

The modern internet doesn't want you connected; it wants you competing. It monetises your insecurities and sells you the cure. It’s time for a quiet rebellion.
Get the digital edition ($12)
Part two of The Unremarkable Entrepreneur
Coming Soon

Action, Constraints, Evolution

The Unremarkable Entrepreneur is a five-part series that is still being written and you'll notice the fingerprints of the creative process in the prose. It’s a trail of evidence I want you to see: you don’t need the perfect plan. You need to serve the work, and notice what’s emerging as you do.
Written for you

Be in the book

By purchasing a book you make it possible to complete the full five-Movement series. As a thank you, your name will be included in the acknowledgements when The Unremarkable Entrepreneur is published.
Connect with Dan

About the author

Dan Dowman is an author, practitioner, and the founder of The Order of Unremarkable Creators - a private fellowship of practice for independent makers, artists, and solopreneurs. The other 1% who are building something that matters and refuse to face the work alone.


He has spent decades navigating the gap between calling and practice: five redundancies and endless false starts, and eventually revealed that his best work was never chosen, it was found.


The Unremarkable Entrepreneur is the book he needed when he started and couldn’t find. It is being written and published chapter by chapter, weekly, at unremarkable.co.


Dan lives in the West Midlands in the United Kingdom with his wife Laura and their beloved son, and a little doggy called Lars.

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